Marketing mentoring

Marketing mentoring and development

Don’t have budget for a full-time, experienced, marketing manager but you want to bring your marketing in-house?

Many businesses opt to recruit a marketing assistant or executive, or will assign the responsibility to someone in their existing team. This can be a good way to start but doesn’t always bring the impact that you expect. The easiest way to improve this situation is through using an experienced marketing manager to mentor you and your existing people.

With the right training and mentorship, your marketing assistant or executive of today can be your marketing leader of the future.

We provide marketing mentorship and can act as your temporary marketing leader – but with a difference. We don’t tell you what you need to do. We work with your team and the people that understand your business to help them develop an execute a plan that is their first step to becoming your marketing leader.

If you don’t have a marketing representative at all then we can help you recruit one with your long term goals in mind.

Marketing mentorship – the process

Direction
Understand your business goals

Assessment
Understand your people

Development
Grow your competence and confidence

Investment is your existing team will bring longer-lasting impact and help you hold on to great employees.

Your marketing assistant/executive will get

  • Access to an experienced marketing and people manager
  • Coaching to develop your rolling marketing plans
  • Skills training to fill in any marketing skills gaps
  • Ideas, direction and hands-on help
  • Confidence and management coaching

Want to get in touch quickly?

Send us a WhatsApp message or voice-note outlining how we can help and we’ll get right back to you.

Free resources to help with your marketing

Help yourself to a selection of our free resources to help you with your sales and marketing including:

  • Five ways to keep people on your homepage for longer
  • How to create a customer interest map
  • Stuck for blog ideas? Five ways to find inspiration
  • A quick and easy way to create a strapline
  • Creating a marketing budget
  • and more…
Download your free resources

Why work with us?

We love to see people grow and achieve and we have a great track record for doing so. Let us help you to invest in your people.

We have over a decade of experience in

  • Managing and developing marketing teams
  • Training and developing future managers
  • Personality psychology
  • Understanding the pressures of everyday business
  • Balancing the delivery of strategic and tactical marketing

What’s the difference between training, coaching and mentoring?

Training

Training is the direct transfer of specific knowledge or behaviours in a short space of time. You could train someone in how to create better marketing copy, manage Google Analytics or conduct one-to-ones with a direct report – they focus on a very specific area.

Coaching

Coaching is the supported learning and development of someone which may include both training and ongoing guidance. Coaching can be around a specific skill-set or set of behaviours – you could coach someone in how to manage people or how to create and deliver a marketing plan. There may be training in difference areas along with ongoing support to deliver coaching to someone.

Mentoring

Mentoring includes training and coaching but focuses on setting someone up to tackle a broad set of challenges on their own in the future – you could mentor someone to become a marketing manager. Mentoring often includes learning and application of transferable skills and areas of personal development.

Leave us a note

and we’ll get right back to you

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