Help with marketing direction

Marketing teams usually grow from the ground up. An organisation will firstly employ a marketing executive, social media person or even have people within their own business take care of marketing as part of other roles – it’s understandable why that happens. But if you want to make the most of whoever is doing your marketing, then working with someone with experience in effective direction will add value.

There’s a lot to think about when it comes to marketing. Marketing isn’t just pinging a few social media posts out, having a website and placing some advertising. Marketing is a magical world of how people think and feel and how that connects to everything you do. It plays a vital role within your business.

We can provide the direction you need to have confidence in your marketing.

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Send us a WhatsApp message or voice-note outlining how we can help and we’ll get right back to you.

Having solid marketing direction helps you save time and money on activities that don’t support your business goals and helps to keep you focused. Working with someone who is experienced in providing marketing direction will give you more confidence in what’s happening with your marketing and take away some of your stress.

We can help provide you with overall direction for your marketing based on your business goals, as well as explore specifics and help you to

• Define what your business has to offer the world so the marketing you create has a more consistent impact
• Provide a marketing health check and coach your though quick win improvements
• Be clear your target customer so your marketing reaches the people most likely to convert to buying from you
• Engage with your existing customers in a way that helps improve your sales
• Understand how your customer experience can convert into happier customers who will promote your business for you
• Assess your current sales channels – could you be selling into other markets?
• Understand how your sales, marketing and business development needs to be joined up for maximum impact

Direction support options

You may have the direction experience you need but want a sanity check or a fresh pair of eyes, or you may benefit from an ongoing partnership. We offer both of these options. Which is right for you?

Work in the trades?

• More people to get in touch with you? Different types of work to the work you’re attracting?
• To save money on advertising that you’ve signed up to?
• More customer reviews to help build trust in your services?
• A more professional look so you stand up against the competition?

Check out our specific marketing help for trades people.